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Portfolio - Customer Emails
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Tesco F&F Customer Emails
Copy and content for weekly Clothing at Tesco's HTML emails sent to over 750,000 customers. Copy includes trend features and fashion advice for women, men and children, plus Marketing promotions.
Also, refreshing copy for 'Welcome' newsletter sign up emails, Order Confirmation and Dispatch shopping emails, in F&F tone of voice.
 Involvement Copy for weekly Tesco F&F emails to over 750,000 email customers. Plus involved with analysing results / research on what copy gives the most open rates and click throughs Timescale Half day per email
See Samples > |
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Bhs Welcome Email
Copy and Tone of Voice guidelines for welcome email (to in store customers new to the Bhs email database).
Involvement Copy and proofreading welcome email, plus Tone of Voice guidelines for customers new to emails and online shopping Timescale 1 day
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Dorothy Perkins Customer Emails
Dorothy Perkins HTML and text email copy and content.
Involvement Copy, editing and proofreading weekly Dorothy Perkins emails to over 400,000 email customers. Plus planning weekly email content and analysing results / research on what copy gives the most open rates and click throughsTimescale Half day per email
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Wallis, Monsoon, Accessorize and Outfit Customer Emails
Writing the copy for ad hoc Wallis and Outfit customer HTML emails throughout the season. Copy for Monsoon and Accessorize Order Confirmation and Dispatch Confirmation shopping emails.
Involvement Copywriting and content suggestions Timescale Half day per email
See Samples > |
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Click on a project below
to view details and
copy samples:
Tesco F&F Customer Emails
Bhs Welcome Email
Dorothy Perkins Emails
Wallis, Monsoon, Accessorize and Outfit Customer Emails
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